{"id":120035,"date":"2023-10-17T23:23:01","date_gmt":"2023-10-17T23:23:01","guid":{"rendered":"https:\/\/leviolonrouge.com\/?p=120035"},"modified":"2023-10-17T23:23:01","modified_gmt":"2023-10-17T23:23:01","slug":"chinas-mg-and-byd-are-disrupting-the-uk-market-with-unbeatable-pricing","status":"publish","type":"post","link":"https:\/\/leviolonrouge.com\/auto-news\/chinas-mg-and-byd-are-disrupting-the-uk-market-with-unbeatable-pricing\/","title":{"rendered":"\u2018China's MG and BYD are disrupting the UK market with unbeatable pricing\u2019"},"content":{"rendered":"
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We\u2019re only a couple of weeks into the final quarter of 2023, but it\u2019s a case of so far, so good.<\/p>\n
True, at the minute there\u2019s more talk than action from our ruling politicians and leading vehicle manufacturers. But maybe, just maybe, the tide is turning and Britain\u2019s 50 million car drivers and passengers are finally to receive the recognition and long-overdue fairer deal they richly deserve.<\/p>\n
Despite motoring being massively more popular than public transport or cycling, words such as \u2018cars\u2019, \u2018roads\u2019 and \u2018motorists\u2019 have long been almost absent from the vocabularies of countless UK Transport Secretaries who\u2019ve instead been bizarrely obsessed with trains, buses and bicycles. But a few days ago the current incumbent, Mark Harper, dared to declare: \u201cI\u2019m going to focus on our plan for drivers and the important measures we\u2019re going to take to make life easier for them.\u201d Hours later he formally stated that he\u2019s \u201cbacking people who use cars in their daily lives\u201d. Next, he ordered his hitherto \u2018carthargic\u2019 Department for Transport to publish a \u201cnew 30-point plan to support people\u2019s freedom to use their cars and curb over-zealous enforcement measures.\u201d<\/p>\n
Time will tell if Harper\u2019s sales pitches translate into meaningful, positive changes in the lives of motorists and their passengers. Deep down, is he really feeling a genuine and sudden urge to back, and make life easier for them? Or does he just want and need their tens of millions of votes at the next general election, which is only months away?<\/p>\n
Talking of wanting and needing, many car makers and franchised dealerships are, not before time, being forced to admit their list prices are too high \u2013 in turn forcing private buyers to give their showrooms a swerve. During the first nine months of 2022, such customers purchased the majority of new cars sold. But over the same period this year, they\u2019re very much in the minority. It\u2019s a classic case of an industry being too greedy by idiotically pricing once-fiercely loyal private customers out of the market. Not clever.<\/p>\n
Manufacturers and dealers guilty of slapping over-ambitious price tags on some of their models are having to reduce them (isn\u2019t that right, Tesla?) or offer zero per cent APR (Vauxhall, for example). Savings of up to \u00a37,500 have been offered by Skoda, while two Chinese firms deserve credit for positively disrupting the market with unbeatable pricing. The MG Cyberster roadster at circa 55k is one fine example. Another is the \u00a337,195 Lexus-like BYD Atto 3. I\u2019m not sure about Japan\u2019s and Korea\u2019s underwhelming responses to the very real threat from China. But at least the Swedes are following the Chinese playbook, thanks to the all-electric Volvo EX30 at a tempting \u00a333,795.<\/p>\n
Equally important, though, given that most buyers just don\u2019t have tens of thousands of pounds to spend on outright purchases of new vehicles, there\u2019s no shortage of sub-\u00a3200-a-month leasing deals available on some great little or medium-sized cars. Shop around, go for a monthly repayment of circa \u00a3160 and you\u2019ll get something very special \u2013 a car for a fiver a day. In these inflation-ravaged times, that has to be the bargain of the year.<\/p>\n
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Do you agree with Mike? Let us know your thoughts in the comments section…<\/strong><\/em><\/p>\n